The Web Advisors believe in a multi-media approach to marketing. What this means is that we incorporate a multitude of traditional media tactics within our clients’ marketing strategy and plans to complement our online marketing genius. Of course, a cornerstone to every marketing plan we develop is our client’s website – from there we use a variety of multi-media tactics, ranging from online to traditional, as traffic generation activities.
Traditional media tactics in our Web Advisors toolkit include:
- Brand Development – Logo, Stationary, Mascot
- Media Buying – Magazine, Newsprint, Television, Radio
- Consumer and Trade Shows
- Public Relations
- Promotional Campaigns – Direct, Retail Point of Purchase, Association to Association
- Direct Mail
- Outdoor Advertising – Billboards, Transit
- Guerilla Marketing
- Collateral Development – Brochures, rack cards, flyers, floor plans, e-kits
- Display Materials – 8 X 8 Display Booths, 3 X 9 Zap Stands,
- Multi-stakeholder projects – Calendars, Golf Guide production
