Marketing & Social Community Specialist

Marketing Job Opportunity

marketing and social community specialist

Do you know the perfect emoji for any occasion? Love taking on different personalities and voices for social communities? Are organized, creative, and fun? Then you might be our next Web Advisor!!

Marketing & Social Community Specialist

The Web Advisors are a high-performance marketing agency team with BIG goals. We are crazy passionate about what we do and committed to meeting each client’s specific marketing objectives.

We excel in strategic marketing planning, search engine & display marketing, social media marketing, search engine optimization, and quality data analysis for small businesses, multi-stakeholder consortiums, community, regional and provincial level destination marketing organizations. We also believe in work-life balance and pride ourselves on our proficiency at partaking in local craft creations and participating in a plethora of outdoor activities available in our BC backyard.

We believe collaboration is our team’s superpower, and it ensures our success with every project.

Please note: This position is to be located either at our Vernon or Victoria location. This is not a remote position.

Job Description

We are seeking a qualified full-time Marketing and Social Community Specialist to join our fast-paced agency group of fun, dynamic professional marketers who excel at what we do. No two days are the same, so if you thrive in an environment where you wear multiple hats every day and are continually expanding your skills and knowledge, this is the position you have been looking for.

Responsibilities

As a Marketing and Social Community Specialist, your role will be focused on, but not be limited to, the following in support of servicing our clients:

  • Marketing Support: this role is instrumental in the support and delivery of a multitude of services for our clients. This role will work directly with The Web Advisors team and will be called upon for marketing, administrative and coordination duties;
  • Project Administration: communicate and engage directly with team members, clients and prospects to fulfill project and task requirements, collaborate and communicate with The Web Advisors team to balance priorities and monthly account reconciliation for your projects;
  • Social Community Management: this role is responsible for being the social voice for a number of our clients;
    • Social community facilitation including content generation, engagement, research and ongoing support for the clients’ social channels.
    • Monitoring of current events and industry news/trends
    • Content planning, creation and scheduling
    • Media/Influencer outreach and engagement.
    • Online Reputation Management
  • Content Generation & Copywriting: blogging, story creation, social and paid ad copywriting;
  • Website Updates: updating and optimizing website content following SEO best practices;
  • SEO & Analytics: data input, citation updates, report preparation;
  • Media Relations: including facilitating media visits and press trip itineraries;
    Asset Management: coordination of all digital assets (i.e. copy, text, imagery, branding elements);
  • Distribution of guides and brochures and maintaining inventory;
  • Coordination of travel, trade and consumer shows;
  • Networking on behalf of The Web Advisors
  • Ongoing Professional Development: staying abreast of industry trends, marketing best practices, digital and otherwise, and emerging technologies;
  • Collaboration: work with our entire team to coordinate and align client goals with marketing activities.

Requirements

To be considered for this role, you must have the following:

  • A degree, diploma or certificate in Business / Management / Communications / Advertising / Marketing OR demonstrable equivalent experience;
  • Sound organization skills with a structured approach to planning and delivering content;
  • Thorough knowledge of social media and scheduling platforms (Hootsuite experience is desirable);
  • Solid understanding in web platforms such as WordPress. (HTML, CSS & Javascript experience is desirable);
  • High competency using desktop and cloud-based applications including Google Workspace, Office, Photoshop, Canva and project management tools;
  • A high level of creativity, attention to detail and project management skills;
  • A passion for compelling storytelling and understanding of what engages viewers;
  • Exceptional interpersonal skills with an emphasis on customer service and positive, efficient, and respectful rapport with co-workers;
  • Excellent written, grammar, and verbal communication skills;
  • Google Analytics, Ads, and Facebook certifications would be considered assets; and
  • Positive attitude and the ability to step back from a situation and look at the big picture in order to troubleshoot and problem solve;

Benefits:

In addition to offering an engaging workplace where we together collaborate in the creation of great work for our clients, The Web Advisors offer the following benefits over and above a competitive annual salary:

  • Extended health care assistance;
  • Professional development allocation;
  • Flexible working environment;
  • Perks Rewards program;
  • Vacation time in the company cottage;
  • Five personal days a year; and
  • Opportunity for advancement

If this sounds like you, we invite you to submit your application through the form on this page. Please be sure to detail why we would be fortunate to have you on our team.

We will not respond to all submissions, however, if we see “that something special,” then we will reach out to explore the possibilities of your becoming our next Web Advisor.

Thank you.

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