QR codes, the darling of the marketing world. More and more organizations are incorporating these little black and white (or custom) beauties into their advertising in the hopes of luring potential customers to their latest contest or special. The million dollar (is that enough anymore?) question is, do QR codes work? I think that depends on who you…
With the emergence of so many new and innovative Social Media platforms, they’ve naturally had to find their own niche. Some newcomers on the scene such as Pinterest, are used to collect images the user finds interesting. Instagram is oftne used to share pictures with a like-minded community, and Komunity.com is used to catch up…
The news is out: Twitter has released new functionality that allows you to create a new header image. It’s a pretty straightforward update to make and has great branding potential. Chris Burdge at bWest interactive wrote a great blog post with step by step instructions. It’s not rocket science and definitely worth the few minutes…
Now is a great time to start thinking about your 2013 marketing strategy. As many businesses are coming to the end of the summer season they start looking at their budgets for next year. We’ve put together a list of marketing tips we think are going to be important in 2013. 1. It’s a mobile…