Posts Categorized: Branding

Destination BC Wild Within Tourism Strategy

Destination BC’s Wild Strategy is a Hit!

Destination BC is determined to inspire and they have done just that!  Starting first with the launch of their new corporate strategy to hundreds of engaged Tourism Industry professionals at the TIA-BC Conference in Vancouver, and then to thousands as they simultaneously rolled out their revitalized brand across social media and traditional channels, and onward to… Read more »

Wendy’s New Online Presence is a Home Run

Wendy’s burger franchise has been busy undergoing change recently. New menus, modernized look and feel, updated uniforms and logo transformation are all part of the more traditional aspects of fast food franchise renovations. The big change this time, however, is Wendy’s online. Wendys.com is like Cinderella at the the ball. The transformation is astounding. Wendy’s… Read more »

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