Formerly known as Facebook Audiences, Meta Audiences consist of a group of people who could potentially see your ads on the Meta network. Have you ever been served a Facebook ad that seemed completely out of the blue? Vampire romance novels, weird skin products, bagpipe playing lessons…or…is that just me? If you’re being served online…
Once Upon a Time… Is your business ready for Facebook Pages Stories? Perhaps more to the point: should it be? Snapchat did it first. Instagram followed. Then Facebook jumped on the bandwagon, launching Facebook stories back in March this year. Now, with Facebook all set to launch Pages Stories this month, allowing Business Pages, Brands,…
It would be safe to say January got away from us. We had intended to post our top 5 online marketing tips for 2016 on January 2nd, but, you know, time flies. Still, we do have some great tips we’d like to share with you. Better late than never. Besides, it’s February which is…
So, there we were, all set to write a blog post entitled “The ultimate cheat sheet: social media image sizes” when what do you know? We came across the most perfectly crafted infographic doing our job for us. Written by Lindsay Kolowich for the Hubspot Blog (they are clever those Hubspot folks!), with the…
If Facebook were a country, it would be the third-most populated on earth (beaten only by China and India). WhatsApp would be #5, Google+ #7, LinkedIn #9, and Twitter #10. (#Socialnomics 2014 by Erik Qualman) So, while you can’t exactly pick up the phone and chat to the nearly 1.5 billion folk living in…
Remember when ‘they’ (aka clever social media marketing types) announced that Facebook was practically dead and buried? On its way out? See ya? Good riddance? Erm, not so much. Not when you learn that Facebook has recorded high profits already for 2015 and as of the second quarter of 2015 had 1.49 billion monthly active…
Facebook changes promotions to make it easier to create and administer contests and promotions without requiring the use of third party apps. This is big news for small business on Facebook as there are now a few additional ways to collect contest entries. As outlined on the Facebook for Business blog, promotions can be administered…
