Once Upon a Time… Is your business ready for Facebook Pages Stories? Perhaps more to the point: should it be? Snapchat did it first. Instagram followed. Then Facebook jumped on the bandwagon, launching Facebook stories back in March this year. Now, with Facebook all set to launch Pages Stories this month, allowing Business Pages, Brands,…
“Blue sky it, people.” “Don’t just go for the low-hanging fruit.” “Think outside the box.” And, for pity’s sake, make sure your “content” is “snackable”! Bleurgh. We’ve come a long way since the days of blue skying and thinking outside the box… or have we? Not so much. As an industry we tend to…
Remember when ‘they’ (aka clever social media marketing types) announced that Facebook was practically dead and buried? On its way out? See ya? Good riddance? Erm, not so much. Not when you learn that Facebook has recorded high profits already for 2015 and as of the second quarter of 2015 had 1.49 billion monthly active…
Are Twitter ads as well loved as the platform itself? Should you be jumping on this particular bandwagon? Last we heard, Twitter had 316 million monthly users. (July 2015, Statista.com) Also, the average time per month spent by users on Twitter? 170 minutes. (Social Media Today). We’ll do the math for you: 316 million users…
The Web Advisors recently attended one of the largest social media gatherings: the 2013 Social Media Camp held in Victoria. We were there to brush up on the latest happenings in the social spaces, make new connections and above all, be social – isn’t that what it’s all about? We pride ourselves on offering our…
QR codes, the darling of the marketing world. More and more organizations are incorporating these little black and white (or custom) beauties into their advertising in the hopes of luring potential customers to their latest contest or special. The million dollar (is that enough anymore?) question is, do QR codes work? I think that depends on who you…
With the emergence of so many new and innovative Social Media platforms, they’ve naturally had to find their own niche. Some newcomers on the scene such as Pinterest, are used to collect images the user finds interesting. Instagram is oftne used to share pictures with a like-minded community, and Komunity.com is used to catch up…
The news is out: Twitter has released new functionality that allows you to create a new header image. It’s a pretty straightforward update to make and has great branding potential. Chris Burdge at bWest interactive wrote a great blog post with step by step instructions. It’s not rocket science and definitely worth the few minutes…
